Data Is Your Best Negotiator: A New Approach to Contracting Sales

In business, contracts shape trust. But too often, they're built on guesswork, leading to frustrating delays and lost opportunities. What if we told you there's a smarter way—where data replaces intuition, and fairness is backed by undeniable evidence?

At TermScout, we believe that data should lead every contracting decision. That’s precisely why our platform delivers critical contract intelligence through AI-powered benchmarking and certification. With insights pulled from thousands of real-world agreements, Sales teams can proactively highlight their fair terms and eliminate costly friction at the deal close.

Why Sales Teams Struggle at the Contract Stage

Too many deals stall right when they should accelerate, costing valuable time and revenue. Sales feels blocked, legal often repeats low-risk analysis, and buyers back away when they sense imbalance or hidden risk. The core issue? Contracts frequently feel one-sided, lacking objective validation or transparency.

Data-backed negotiations fundamentally flip this narrative. With TermScout’s Certified Contract Reports and Competitor Benchmarks, your team gains crystal-clear insights into how your terms compare to industry norms. You’ll know exactly where you might deviate and why it matters—empowering faster, more confident conversations that drive deals forward.

Want to Show Your Buyers You’re Easy to Work With?

Discover how Certify™ helps top vendors reduce friction, accelerate deal cycles, and build buyer trust.

Fix Your Contracts, Fuel Your Deals

The first step to eliminating contract friction is to identify and resolve the problematic elements within your own agreements.

One of our SaaS clients experienced this firsthand. They discovered their limitation of liability clause was significantly stricter than prevailing market expectations. By benchmarking that specific clause against industry data, they confidently restructured it to align more closely with what the market demands. The tangible result? Fewer objections, significantly faster closes, and a measurable improvement in overall deal velocity.

That’s the transformative power of contract analytics. Not just faster contracts—but strategically smarter ones.

Turn Contract Data Into a Sales Advantage

Beyond initial contract optimization, a key way to improve deal flow is to leverage contract data as a strategic advantage. This can help your sales team minimize negotiation friction and lead to a more consistent deal flow.

With TermScout, your Certified Contract Report (CCR) doesn’t just reassure legal—it strategically empowers sales. Our unique Similar Contracts module even allows you to visibly highlight how your terms compare to those of peer companies, directly on your CCR page. This isn't just a claim; it’s third-party proof that your terms are balanced, reasonable, and genuinely ready to sign.

For Sales teams, this is far more than a legal tool—it’s a critical strategic asset.

Imagine leading your sales pitch not merely with features, but with a foundation of undeniable fairness. Not with assumptions, but with irrefutable evidence. When a company is categorized as having more balanced or customer-favorable terms than their competitors, this transforms contracts into a sales advantage. By highlighting this at the beginning of the sales process, your buyers will see that your terms are validated by real-world market standards, leading them to trust faster—and sign sooner.

Smarter, Faster, More Trustworthy Deals with Certify™

When sales teams integrate Certify™, they don’t just close more deals—they cultivate stronger, better ones. Your contracts become: Backed by objective data. Validated by industry standards. Certified for ultimate trust.

Data is truly your best negotiator. Let TermScout help you make every contract smarter, faster, and fairer—for everyone involved.